Performance Marketing Agency for Ecomm Brands reveal…
"MIND-BOGGLING WAYS TO SCALE WHILE MAINTAINING A GOOD ROAS ON META & GOOGLE ADS!"
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Performance Marketing Agency for Ecomm Brands reveal…
Scaled Athflex Monthly ARR from 25L to 1Cr. at a ROAS of 5.3X?
Athflex is an Athleisure Brand targeted mainly to Gymwear Enthusiasts. They Sell Compression T-shirts, Polos, Oversize, Joggers, etc.
The goal was to scale their Daily Order from 50 to 350 Orders. Challenge was when they were the scaling the ROAS tend to drop drastically.
Our Acquisition ROAS was around 3X but our Retention Campaign ROAS was 7X eventually leading our overall ROAS to 5X.
Total Sales
₹6Cr.
CONVERSION RATE
3%
16% Increase in AOV
₹1Cr. Total Spends
25% Increase in Prepaid Orders
3.3% CTR
₹200 CAC
Generating D2C Website Sales of 5X?
The Face Shop is a South Korea based skincare and cosmetics brand. It is a subsidiary of LG Household & Health Care of LG Corporation. Its products include body, bath, skincare, and makeup aimed at both women and men.
Total Digital Reach
5.3 CR
Total ROAS increased by
5X
6% WEB CONV. RATE
₹230 CAC
3X Brand Search Volume
2.1M VIDEO VIEWS
₹1500 Avg. Order Value
Maintain a ROAS of 12X while Scaling every month
Emprall is an Women Wester Wear Brand targeted mainly to GenZs. It sells Tops, Co-ords, Dresses, etc.
The goal was to scale their daily sales while maintaining the ROAS of 12X.
We spend heavily on Reel Ads as those highly scalable and doesn’t impact the ROAS much.
Total Sales
₹3Cr.
CONVERSION RATE
4%
12% Decrease in Cancels/RTOs
₹25L Total Spends
25% Increase in Repurchases
₹4 CPC
₹150 CAC
Generating D2C Website ROAS of 3X?
Belief is also a South Korea based skincare brand. It is a subsidiary of LG Household & Health Care of LG Corporation. Its products include body, bath, skincare, and make-up aimed at both women and men.
CAC Reduces by
20%
Total ROAS increased by
3X
6% WEB CONV. RATE
₹530 CAC
2X ORGANIC TRAFFIC
420% CTR
300% ENGAGEMENT RATE
Watch How Shistaka increase their Sales by 4X?
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In today’s world, there is a lot of Green Tea but having a Green Tea with a Taste is a rarity.
Our intended purpose through this campaign was to change the perception of Green Tea. Not all healthy things have an ugly taste.
So we hit the market with high intensity online ads, created magic on digital with videos around our products.
All this led to the doubling of the footprint and online sales of the brand.
Total Digital Reach
2.56 CR
Total Sales increased by
3X
3% ONLINE CONV. RATE
₹80 CPMs
250% ORGANIC CONV.
2.1M VIDEO VIEWS
12% ENGAGEMENT RATE
Learn How Studysid Captured 60% Market Share of MUM, PUN & DEL?
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Studysid is an Ed-Tech Company that provides a platform to CAT, GMAT & UPSC Aspirants to win scholarships of Top coaching classes like TIME/IMS, etc.
Our media team’s tactical strategy and planning, led to an 82% increase in overall leads, 50% reduction in CPL & CPMs reaching out to Under Graduates, Post Graduates and students interested to study MBA/MS & UPSC.
Facebook, Google & Quora were primarily used given that it is the most preferred platform to search for career options and where Studysid’s TG spend more time. It was overall a successful Digital Campaign for the Brand.
Total Digital Reach
1.02 CR
Total Sales increased by
5X
3L LEAD Generated
1.45L SCHOLERSHIP OFFERED
50% CPM REDUCTION
60% CTR INCREASE
50% CPL REDUCTION
iEmpower Learning successfully achieved a CAC target of ₹1000
Play to View the Client Testimonial Video
iEmpower Learning targets the K-12 segment providing Leadership & Life Skill Program to Pre-Teens & Teens.
Goal was to improve their lead gen campaigns so that they can achieve a CAC of ₹1000 or under. Its Avg. The program Price was ₹10,000. iEmpower also had an upselling program (high ticket price) to the customer who got converted via the first step of the
funnel.
Used Personalised ads & emailers for the users who were present at every stage of the user journey for eventually pushing them down the funnel from Demo Registration-to- Attend Demo-to-Purchase to the Program.
Total Digital Reach
51.6L
OVERALL CONVERSATION RATE
10%
50% DEMO ATTENDEES
₹100 CPL
82% INCREASE IN LEADS
24% CTR
₹1K CAC
One of its kind performance marketing agency who work closely with clients on optimizing their entire user journey from reach-to-lead generation-to-lead nurturing-to-customer acquisition-to-retention
#1 - REACH YOUR TARGET AUDIENCE
#2 - CONVERSION OPTIMIZATION
Lot of agencies think performance marketing is just running ads and optimising performance on campaign level. But Sqroot undertakes end-to-end funnel optimisation to get you higher conversion at same media-spends.
#3 - NURTURING
Acquisition is not the goal for performance marketing, it is the LTV that drives profitability to your business. We help you build your customer returning strategy to improve your overall ROAS
Does this offer tickle you?
Are you interested in taking this further with us?
Hold your Horses, Dude! Before applying for this opportunity there are 2 important factors that you need to validate in your mind.
Either of the alternative is possible. However, we would strongly recommend that give us the mandate of creatives along with the campaign management because since we are accountable for the success/failure of your campaign then we wish to have creative control in our hands.
Well, we don’t like to repeat same thing again here. Hence Click Here to get your answer.
Mainly there are 3 types of campaigns that can be considered under performance marketing i.e. Ecomm Conversion, Lead Generation & App-Install Campaign.
